Ever wondered how to measure Online Social Influence? There are a whole host of service providers who aim to provide the answer. Market leaders so far are: Klout | Kred.ly | PeerIndex Klout, Kred and PeerIndex all calculate online social influence by trying to understand what the content of your post, update or…
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“Imagine if Derren Brown were funny”- London Evening Standard An awesome review by anyone’s standards for Mind reader, mentalist, performer, corporate entertainer Doug Segal it was the culmination of a lot of work carried out on social media. What makes Doug’s social media experiences interesting and worthwhile as a case study? Well Doug shows how an ordinary guy…
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Firstly I’d like to say that Quality is better than Quantity. When you only have 140 characters it’s absolutely the right thing to say, especially when we promote #SocialMedia and it’s part of our service we offer to businesses. However, in these tough days of harsh recession reality there are exceptions to the rule. We…
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The Social Graph is a massive collection of data about billions of people and the information they have authored and shared. Social Media has delivered a tool which quantifies our online actions, reactions and interactions while using social media sites. The Social Graph contains vast amounts of data. The interactions of billions of people are…
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Facebook V’s Twitter Facebook’s new subscribe feature will allow you to view public updates from accounts you have not previously connected with as a friend. Just as you can follow a profile on Twitter and recieve their update feed. The Facebook subscribe button cuts out the need for authorised relationships so that you can…
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Social Media Our office SEO dog Scot, a rescued Dalmation cross Pointer / Collie has resistance to wearing new hats, he did not like his SEO Ninja mask which we made for him. When we created his foil cap to keep out harmful rays he reluctantly wore it for 20 seconds as you can…
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Blogging has been going strong for nearly a decade now and has become part of our regular language. It’s moved from the über internet savvy generation to a common household term and yet not all businesses owners understand what it is and why they should be doing it. As a Digital Marketing Consultancy we continuously…
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The government it seems has been struck by the way in which rioters and looters used social media to co-ordinate the disturbances of the past week in the U.K. In one move David Cameron has reportedly requested representatives of Social Media networks Twitter and Facebook along with RIM the makers of Blackberry devices to meet with…
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Great piece of traffic analysis from Experian Hitwise today studying the impact of this weeks riots across the U.K. What we learn from the data is information regarding the geographical split in the use of Social Media by U.K accounts and profiles. They observe that Twitter gained the most amount of activity over the course of the last…
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I take it all back. I may have quibbled at a turn of phrase the EDP used to describe me but nobody could have predicted what happened next… or could we? The article was posted to the EDP Evening News website at 3pm Thursday 23rd September. For the rest of the day it started to…
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