Yodelay http://www.yodelay.com Search Marketing to Sing About Fri, 11 May 2012 15:46:04 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 4 Google Analytics App’s for iPhone & iPad http://www.yodelay.com/business-apps/4-google-analytics-apps-iphone-ipad http://www.yodelay.com/business-apps/4-google-analytics-apps-iphone-ipad#comments Fri, 11 May 2012 15:27:42 +0000 admin http://www.yodelay.com/?p=3638  

iPhone apps make digital marketing a truly mobile experience giving marketeers, business owners and SEO’s the ability to drill into metrics on the fly.

By incorporating the Google Analytics API developers have created a range of complimentary business apps to go with your exisiting SEO Apps you may be using.

 

 

Analytics App By Inblosam LLC1. Analytics App – By Inblosam LLC

Go Download the App

The Analytics App is a  $6.99 & £4.99 Download, with this app you have full access to the Google Analytics suite of tools. Pulling data via the Analytics SDK.

This app delivers a strong break down of analytics functionality.

The developers also state that this is the only iPhone app which delivers advanced segmentation.

The app boasts a long list of features but here’s just a few

  • Quick report overview
  • Supports multiple accounts
  • full date range granularity

With over 55 reports at your fingertips this is an impressive iphone app. Reports breakdown into visitor behaviour and the important content and keywords reports you find in Google Analytics. The e-commerce reports have also been included, which will have massive value to a lot of on line retailers.

Screenshot

AnalyticsApps.com iPhone app screen shot

 

Dashboard for Google Analytics By Velyoo2. Dashboard for Google Analytics – By Velyoo

Go Download The APP

This free to download app presents a series of quick overview tools for iPhone users looking to access their Google Analytics data. As you would expect as a free tool the amount of data you can access is restricted. But it is free right?

The app allows you to review a single account and five key metrics. This means you can measure the desired performance ( the values which you select) against actual performance.

The app then combines this data into one single score and green or red lights the performance for a quick visual overview of how the website is doing overall. Which will appeal to many business owners who are concerned about tracking specific performance parameters. It might however frustrate those looking for a more in depth view.

Screenshot

Dashbooard For Google Analytics iPhone App

Quicklytics - Google Analytics App By ESCOZ inc.3. Quicklytics iPhone App – By ESCOZ inc

Go Download The App

Quicklytics boast speed as one of it’s major plus features . Priced at $4.99 & £2.99 to download. Quicklytics goes straight to the headline stats that most business owners are most comfortable using from analytics.

One of the major plus points of the Quicklytics App is it’s ability to download data in real time from Google Analytics. The app delivers visitor information from GA between 5-10 mins.

The App supports multiple accounts and multiple sites, a real plus for any agency SEO types.

 Screenshot

Quicklytics iPhone App
Quicklytics iPhone App

Analytics for iPad - Google Analytics made easy By Mario Micklisch4. Analytics for iPad – Google Analytics made easy – By Mario Micklisch

Go Download the App

Probably the most comprehensive of the 4.  It’s got pretty much everything you need to impress your Boss or Client.

What I like about this app is that it has managed to keep a very familiar feel to the Google Analytics solution.

iPad Screenshot 2

]]> http://www.yodelay.com/business-apps/4-google-analytics-apps-iphone-ipad/feed 0 How to get Google-style scrollbars on your website with CSS http://www.yodelay.com/development/google-style-scrollbars-css http://www.yodelay.com/development/google-style-scrollbars-css#comments Tue, 24 Apr 2012 12:05:57 +0000 Gavin Potts http://www.yodelay.com/?p=3230 If you are anything like me, you’ll love the new design of Gmail and Google Docs as it is remarkably simple, clean and effective. Everything about the controls and navigation elements is precise, responsive and provides the best possible user experience. It is because of this intrinsic simplicity, that it is also easy to copy and to re-create these effects on your own website or blog.

Please note: These styles work on WebKit powered browsers only, such as Safari and Google Chrome.

Without further ado, here’s the code:

::-webkit-scrollbar {
    width: 10px;
}
::-webkit-scrollbar-track {
    background: #FFF;
    -webkit-box-shadow: inset 1px 1px 2px rgba(0,0,0,0.1);
}
::-webkit-scrollbar-thumb {
    background: #CCC;
    -webkit-box-shadow: inset 1px 1px 2px rgba(0,0,0,0.2);
}
::-webkit-scrollbar-thumb:hover {
    background: #AAA;
}
::-webkit-scrollbar-thumb:active {
    background: #888;
    -webkit-box-shadow: inset 1px 1px 2px rgba(0,0,0,0.3);
}

Simply copy and paste the above CSS code anywhere in your stylesheet, or inside a <style> tag in the <head> of your page. You will then see that the scrollbars of your browser window have changed and now look strikingly similar to those featured on Google products such as Gmail and Google Docs.

You may have noticed that Gmail and Google Docs also have elements within the page that remain a fixed size and scroll the content within them. This can also be achieved if you have included the above CSS code in the page already, by using a fixed height or width and the overflow: scroll CSS property.

The CSS

#container {
    height: 600px;
    width: 900px;
    overflow: scroll;
    overflow: scroll-y;
}

The HTML

<div id="container">Scrollable content goes here.</div>

Adding the code above will create what appears to be a normal container for your content. If the content becomes too much to fit in the container, instead of hiding or the content or making the box expand, the browser will generate a scrollbar for the container. If used in combination with the scrollbar styling code, the scrollbars that appear will take on a Google-style scrollbar appearance.

If you want to know more about the CSS techniques used here, check out Chris Coyier’s fantastic in-depth article on CSS scrollbars.

]]> http://www.yodelay.com/development/google-style-scrollbars-css/feed 0 SEO HTML5 Markup and New Elements for Web Designers and Developers http://www.yodelay.com/seo/seo-html5-mark-elements-web-designers http://www.yodelay.com/seo/seo-html5-mark-elements-web-designers#comments Wed, 18 Apr 2012 13:36:48 +0000 Duncan Johnson http://www.yodelay.com/?p=3610 We’ve just been reflecting on some of the latest HTML5 Semantic Markup.  HTML5 is nothing new, we’ve been using it for a while, but it’s receiving renewed focus recently as the simmering roller coaster romance between WordPress and Google heats up.

There’s a few juicy pieces in these latest additions.  Below are just a handful of tags that web designers and developers should be keeping and eye on.

A more comprehensive article will be coming soon. For now you may also want to check out the latest HTML5 updates, but here’s a few tags which immediately stood out:

The <details> Tag

This will allow you to cleanly and safely hide relevant text such as “click for more info” content, but without resorting to using messy jQuery or JavaScript.

The <canvas> and <button> Tags

Common use of HTML5 for full blown application development is not far away at all. The canvas element provides a native 2D API for drawing primitive graphics and bitmap graphics dynamically. The button tag in HTML5 has some really cool new attributes which allow for greater dynamic manipulation of web forms and is extremely useful for developing web applications (more on this in the next article).

Microsoft have just put a Job Ad out for a developer to help them convert Skype to HTML5.

The <nav> and <menu> Tags

There’s sometimes a clash between building sites purely for the search engines and building them purely for usability. With the help of these HTML5 tags, you will be able to have every page linked to every page which is nice for usability especially for large e-commerce websites with thousands’s of unrelated products.

Now you can design sites so that Google will recognise clearly what are menu links and what are navigation links, thereby allowing you protect the internal linking structure and theme’ing of your content. These tags would also be good if used in conjunction with other methods like internal contextual links.

The <cite> Tag

Here’s one to watch – the citation tag. We believe that future developments of this element will include a “src” attribute, so that the citation may be attributed to a website or a social network profile. The reasoning is simple; if you are going to cite the title of a source of content, Google will want to know the author of it too and perhaps also link this with the author’s Google+ profile.

You can read more about the <cite> tag here.

In summary…

These are just a few HTML5 semantic tags that jumped out as particularly relevant to SEO. Soon we will publish a far more comprehensive article on HTML5 Semantic Markup, written by our resident web development professional.

]]> http://www.yodelay.com/seo/seo-html5-mark-elements-web-designers/feed 1 How to Automatically Get Your WordPress Posts Indexed in Google in Minutes http://www.yodelay.com/seo/automatically-wordpress-posts-indexed-google-minutes http://www.yodelay.com/seo/automatically-wordpress-posts-indexed-google-minutes#comments Mon, 16 Apr 2012 13:17:56 +0000 Duncan Johnson http://www.yodelay.com/?p=3594 There really isn’t anything new about Blog’n'Ping but it still works a treat today since WordPress first brought it in all them years ago and I’m pretty certain its played a large roll in making WordPress the most loved Search Engine Friendly CMS there is.

For the last 5 years I’ve been doing live demo’s in my SEO Training Courses where I will place a new page of content onto a website and have it indexed within minutes at the top of Google to gasps of amazement from the audience (well some sort of audibly impressed sound).

I then explain how it is done and would like to share it with you all here.

The following 3 Steps will enable you to add new content to your website and have it automatically indexed and searchable in Google within a few minutes.

It used to take under an hour to show up but then with the introduction of Google Caffeine it takes a mere matter of minutes.  Fastest time I have on record is 2.

Time to Impliment on Your WordPress Website?

15 minutes

Step 1 – Get an Automatically Updating Sitemap.xml

You currently do not have a sitemap.xml on any of your websites. Use this plugin we’ve been using since the year dot. Set it forget it Love it.

“Google XML Sitemaps” http://wordpress.org/extend/plugins/google-sitemap-generator/

Thanks to Arne Brachhold

Now whenever you add a page it will be listed in your sitemap.xml. There are some other settings you can adjust with this plugin but it pretty much will work out of the box once enabled.

Step 2 – Fastrack the Spiders to Your Latest Offerings

Add the following line of code to the top of your robots.txt file.

Sitemap: http://www.YourDomain.com/sitemap.xml

The first thing any Search Engine robot does when it visits your site is check for the existence of this file. (self imposed law by the major search engines). With this line of code you are now showing Big G the entire contents of your website “in particular” that last post you just did.

Step 3 – Get Your Ping On!

It’s an old school practice but Blog’n'Ping still works a treat today. Its also a major contributor why WordPress websites have done so well in the Search Engine Result Pages (SERPs).

Basically, whenever you add a new piece of content (a post to be specific), we want your website to announce it to the world.

Goto “Settings” > “Writing”
…and make sure XML-RPC box is checked and hit “Save Changes”…

THEN

In the Update Services box Cut’n'Paste the contents from the attached txt file from this text file: blog-ping-list.txt (Right/CTRL click and Save As).

Hit “Save Changes”

Wordpress Writing Settings for Blog and Ping

That’s it friends now you should be getting you content indexed in almost real time.

How to Test if Your Blogging and Pinging

Best way of testing if everything is working is to do a post with a nice long Meta Title.

After posting it live, give it 10 minutes, and do a search using the entire Title Meta tag… you should be in position No.1

Got any problems give us a shout.

Results

So because Google wants to produce the most Relevant and Up to the Second information, your website will get a little nudge up if people are doing related searches round the same time as you are adding new content.

If you ever do posts on “Trending” topics then you will probably also see a spike in your traffic.

Let us know how it goes.

]]> http://www.yodelay.com/seo/automatically-wordpress-posts-indexed-google-minutes/feed 0 “He has a wealth of relevant expertise gained from a range of different organisations and is first choice for Search Engine Optimisation/Social Media Marketing.” http://www.yodelay.com/testimonials/first-choice-for-search-engine-optimisation-social-media-marketing http://www.yodelay.com/testimonials/first-choice-for-search-engine-optimisation-social-media-marketing#comments Fri, 23 Mar 2012 17:24:39 +0000 admin http://www.yodelay.com/?p=3589

Duncan is a breath of fresh air when it comes to web based marketing and publicity. Clearly an expert in his field, he is able to explain complex issues succinctly to non technical staff – enabling organisations to understand the media and the market, and what works and what doesn’t. He has a wealth of relevant expertise gained from a range of different organisations and is first choice for Search Engine Optimisation/Social Media Marketing.

Kevin Taylor – Business Partner at Taylor-Woodward Associates Vines Bed and Breakfast

]]> http://www.yodelay.com/testimonials/first-choice-for-search-engine-optimisation-social-media-marketing/feed 0 “Duncan is a practical, hands-on guru with a refreshingly open, creative and positive attitude.” http://www.yodelay.com/testimonials/duncan-practical-hands-on-refreshingly-open-creative-positive-attitude http://www.yodelay.com/testimonials/duncan-practical-hands-on-refreshingly-open-creative-positive-attitude#comments Fri, 23 Mar 2012 17:10:41 +0000 admin http://www.yodelay.com/?p=3585

Duncan is a practical, hands-on guru with a refreshingly open, creative and positive attitude. I first met him on one of his training courses and found his insight, frankness and attention to detail exceptional. He’s gone out of his way to assist my own clients (who describe him as personable and knowledgeable), and I’d have no hesitation in recommending him to anyone who wants to understand SEO without wading through all the mumbo jumbo.

Laurie Menear – Marketing Manager – Company85 Information Protection Data Centre

]]> http://www.yodelay.com/testimonials/duncan-practical-hands-on-refreshingly-open-creative-positive-attitude/feed 0 “If you want someone who REALLY knows about SEO then Duncan’s your man… He is truly enlightening and a pleasure to deal with.” http://www.yodelay.com/testimonials/if-seo-duncans-man-enlightening-pleasure-deal-with http://www.yodelay.com/testimonials/if-seo-duncans-man-enlightening-pleasure-deal-with#comments Fri, 23 Mar 2012 16:21:03 +0000 admin http://www.yodelay.com/?p=3582

If you want someone who REALLY knows about SEO then Duncan’s your man. I considered myself well-informed on SEO theorems and what I needed to do to keep our website at the top, but when our rankings slowly but surely began to slide, I looked for expert help. Duncan was recommended to me by my website designer. He is truly enlightening and a pleasure to deal with.

Karen Stocker – Marketing Manager – Isoscele Finance Outsourced Accounting and HR

]]> http://www.yodelay.com/testimonials/if-seo-duncans-man-enlightening-pleasure-deal-with/feed 0 I got so many inspirations. My mind is full packed http://www.yodelay.com/testimonials/inspirations-mind-full-packed http://www.yodelay.com/testimonials/inspirations-mind-full-packed#comments Fri, 23 Mar 2012 16:07:39 +0000 admin http://www.yodelay.com/?p=3577

Thank you very much for a successful training day about SEO Optimisation. You are able to explain very complicated issues with simple words. It was a lot of “stuff”, but I got so many inspirations. My mind is full packed, and I have to deal with all this knowledge in the next time.

Thank you very much indeed.

Heike Noack – Pacesetter For Change – PFC Global

]]> http://www.yodelay.com/testimonials/inspirations-mind-full-packed/feed 0 I came away considerably well informed and armed with a wealth of strategies http://www.yodelay.com/testimonials/considerably-informed-armed-wealth-strategies http://www.yodelay.com/testimonials/considerably-informed-armed-wealth-strategies#comments Fri, 23 Mar 2012 15:57:06 +0000 admin http://www.yodelay.com/?p=3572

Thank you for your wonderfully informative and engaging insight into SEO theory and practice. I came away from the training session considerably more well informed and armed with a wealth of strategies to employ.

Colin Cook – Hatch Brenner

]]> http://www.yodelay.com/testimonials/considerably-informed-armed-wealth-strategies/feed 0 The 3 Most Inspiring TED Talks for Humanity http://www.yodelay.com/social-good/3-inspiring-ted-talks-humanity http://www.yodelay.com/social-good/3-inspiring-ted-talks-humanity#comments Fri, 23 Mar 2012 14:57:21 +0000 Duncan Johnson http://www.yodelay.com/?p=3551 These are three of the most inspiring TED speaches I’ve seen

 

Jennifer Pahlka: Coding a better government

 

Peter Diamandis: Abundance is our future

 

Jonathan Haidt: Religion, evolution, and the ecstasy of self-transcendence

]]> http://www.yodelay.com/social-good/3-inspiring-ted-talks-humanity/feed 0